:root {
  --ink: #0b0d0c;
  --ink-soft: #171b18;
  --paper: #f3f1e9;
  --white: #fffef9;
  --mist: #d9dcd3;
  --grey: #969c94;
  --line: rgba(11, 13, 12, 0.18);
  --line-light: rgba(255, 254, 249, 0.2);
  --signal: #d9ff43;
  --signal-dark: #bde52c;
  --shell: min(1360px, calc(100vw - 72px));
  --display: "Helvetica Neue", "Arial Narrow", Arial, sans-serif;
  --body: "Helvetica Neue", Helvetica, Arial, sans-serif;
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  background: var(--paper);
  color: var(--ink);
  font-family: var(--body);
  font-size: 16px;
  line-height: 1.5;
  -webkit-font-smoothing: antialiased;
}

body.menu-open {
  overflow: hidden;
}

a {
  color: inherit;
  text-decoration: none;
}

button,
a {
  -webkit-tap-highlight-color: transparent;
}

.skip-link {
  position: fixed;
  left: 16px;
  top: -80px;
  z-index: 1000;
  padding: 10px 14px;
  background: var(--signal);
  color: var(--ink);
  font-weight: 800;
}

.skip-link:focus {
  top: 16px;
}

.shell {
  width: var(--shell);
  margin-inline: auto;
}

.section {
  padding-block: clamp(96px, 12vw, 180px);
}

.site-header {
  position: fixed;
  z-index: 100;
  top: 0;
  left: 0;
  right: 0;
  color: var(--white);
  transition: color 250ms ease, background 250ms ease, border-color 250ms ease;
  border-bottom: 1px solid transparent;
}

.site-header.is-scrolled {
  color: var(--ink);
  background: rgba(243, 241, 233, 0.92);
  border-color: rgba(11, 13, 12, 0.12);
  backdrop-filter: blur(18px);
}

.nav {
  min-height: 86px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 36px;
}

.brand {
  position: relative;
  z-index: 3;
  display: inline-flex;
  align-items: center;
  gap: 12px;
  font-family: var(--display);
  font-size: 18px;
  font-weight: 900;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

.brand-mark {
  width: 36px;
  height: 36px;
  flex: none;
}

.nav-links {
  display: flex;
  align-items: center;
  gap: clamp(22px, 2.6vw, 42px);
  font-size: 14px;
  font-weight: 700;
}

.nav-links > a:not(.nav-contact) {
  position: relative;
}

.nav-links > a:not(.nav-contact)::after {
  content: "";
  position: absolute;
  left: 0;
  right: 100%;
  bottom: -7px;
  height: 2px;
  background: currentColor;
  transition: right 220ms ease;
}

.nav-links > a:not(.nav-contact):hover::after,
.nav-links > a:not(.nav-contact):focus-visible::after {
  right: 0;
}

.nav-contact {
  display: inline-flex;
  align-items: center;
  gap: 18px;
  padding: 13px 18px;
  background: var(--signal);
  color: var(--ink);
  transition: background 200ms ease, transform 200ms ease;
}

.nav-contact:hover,
.nav-contact:focus-visible {
  background: var(--white);
  transform: translateY(-2px);
}

.site-header.is-scrolled .nav-contact:hover,
.site-header.is-scrolled .nav-contact:focus-visible {
  background: var(--ink);
  color: var(--white);
}

.menu-toggle {
  display: none;
  width: 44px;
  height: 44px;
  padding: 10px;
  border: 0;
  background: transparent;
  color: inherit;
}

.menu-toggle span {
  display: block;
  width: 24px;
  height: 2px;
  margin: 6px auto;
  background: currentColor;
  transition: transform 220ms ease;
}

.hero {
  position: relative;
  min-height: 920px;
  height: 100svh;
  overflow: hidden;
  background:
    radial-gradient(circle at 72% 28%, rgba(217, 255, 67, 0.1), transparent 26%),
    var(--ink);
  color: var(--white);
}

.hero::before {
  content: "";
  position: absolute;
  inset: 0;
  opacity: 0.22;
  background-image: url("data:image/svg+xml,%3Csvg viewBox='0 0 180 180' xmlns='http://www.w3.org/2000/svg'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='3' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)' opacity='.12'/%3E%3C/svg%3E");
  pointer-events: none;
}

.hero-art {
  position: absolute;
  inset: 0;
  opacity: 0.26;
}

.hero-art svg {
  width: 100%;
  height: 100%;
}

.hero-art path {
  fill: none;
  stroke: var(--signal);
  stroke-width: 1.5;
  vector-effect: non-scaling-stroke;
  stroke-dasharray: 2400;
  stroke-dashoffset: 2400;
  animation: draw 2.2s 300ms cubic-bezier(.2,.7,.2,1) forwards;
}

.hero-art path:nth-child(2) { animation-delay: 450ms; opacity: 0.72; }
.hero-art path:nth-child(3) { animation-delay: 600ms; opacity: 0.45; }

@keyframes draw {
  to { stroke-dashoffset: 0; }
}

.hero-grid {
  position: relative;
  z-index: 2;
  height: 100%;
  padding-top: clamp(150px, 18vh, 210px);
  padding-bottom: 112px;
  display: grid;
  grid-template-columns: minmax(0, 1.5fr) minmax(290px, 0.5fr);
  gap: 64px;
  align-items: end;
}

.hero-main {
  align-self: center;
}

.eyebrow {
  display: flex;
  align-items: center;
  gap: 12px;
  margin: 0 0 28px;
  font-size: 12px;
  font-weight: 800;
  letter-spacing: 0.17em;
  text-transform: uppercase;
}

.eyebrow span {
  width: 30px;
  height: 9px;
  background: var(--signal);
  clip-path: polygon(0 100%, 52% 0, 68% 52%, 79% 26%, 100% 100%);
}

.hero h1 {
  margin: 0;
  max-width: 1000px;
  font-family: var(--display);
  font-size: clamp(64px, 8.7vw, 146px);
  line-height: 0.82;
  font-weight: 900;
  letter-spacing: -0.075em;
  text-transform: uppercase;
}

.hero h1 em {
  color: var(--signal);
  font-style: normal;
}

.hero-foot {
  align-self: end;
  padding-bottom: 6px;
}

.hero-foot > p {
  max-width: 410px;
  margin: 0 0 30px;
  color: rgba(255, 254, 249, 0.75);
  font-size: clamp(17px, 1.4vw, 21px);
  line-height: 1.45;
}

.button {
  display: inline-flex;
  align-items: center;
  justify-content: space-between;
  min-width: 255px;
  gap: 28px;
  padding: 17px 20px;
  font-size: 14px;
  font-weight: 800;
  transition: transform 200ms ease, background 200ms ease, color 200ms ease;
}

.button span {
  font-size: 19px;
}

.button:hover,
.button:focus-visible {
  transform: translateY(-3px);
}

.button-light {
  background: var(--signal);
  color: var(--ink);
}

.button-light:hover,
.button-light:focus-visible {
  background: var(--white);
}

.button-dark {
  background: var(--ink);
  color: var(--white);
}

.button-dark:hover,
.button-dark:focus-visible {
  background: var(--white);
  color: var(--ink);
}

.hero-meta {
  position: absolute;
  z-index: 2;
  left: 50%;
  bottom: 30px;
  transform: translateX(-50%);
  display: flex;
  gap: 18px;
  color: rgba(255, 254, 249, 0.46);
  font-size: 10px;
  font-weight: 800;
  letter-spacing: 0.18em;
  text-transform: uppercase;
}

.hero-meta span:not(:last-child)::after {
  content: "/";
  margin-left: 18px;
  color: var(--signal);
}

.reveal {
  opacity: 0;
  transform: translateY(24px);
  animation: heroReveal 750ms 120ms cubic-bezier(.2,.75,.2,1) forwards;
}

.reveal-delay-1 { animation-delay: 240ms; }
.reveal-delay-2 { animation-delay: 420ms; }

@keyframes heroReveal {
  to { opacity: 1; transform: translateY(0); }
}

.ticker {
  overflow: hidden;
  padding-block: 19px;
  background: var(--signal);
  border-bottom: 1px solid var(--ink);
  color: var(--ink);
}

.ticker-track {
  width: max-content;
  display: flex;
  align-items: center;
  gap: 28px;
  animation: ticker 30s linear infinite;
}

.ticker span {
  font-family: var(--display);
  font-size: 15px;
  font-weight: 900;
  letter-spacing: 0.09em;
  text-transform: uppercase;
  white-space: nowrap;
}

.ticker i {
  width: 10px;
  height: 10px;
  background: var(--ink);
  transform: rotate(45deg);
}

@keyframes ticker {
  to { transform: translateX(-50%); }
}

.section-label {
  display: grid;
  grid-template-columns: 78px 1fr;
  align-items: center;
  margin-bottom: clamp(54px, 7vw, 98px);
  padding-top: 14px;
  border-top: 1px solid var(--line);
  color: #61675f;
  font-size: 12px;
  font-weight: 800;
  letter-spacing: 0.13em;
  text-transform: uppercase;
}

.section-label p {
  margin: 0;
}

.section-label-light {
  border-color: var(--line-light);
  color: rgba(255, 254, 249, 0.55);
}

.approach-heading {
  display: grid;
  grid-template-columns: 1fr minmax(0, 3fr);
}

.approach-heading h2 {
  grid-column: 2;
  max-width: 1050px;
  margin: 0;
  font-family: var(--display);
  font-size: clamp(50px, 6.2vw, 96px);
  line-height: 0.98;
  letter-spacing: -0.055em;
  font-weight: 400;
}

.approach-heading strong {
  font-weight: 900;
}

.split-copy {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: clamp(40px, 8vw, 140px);
  margin-top: clamp(80px, 10vw, 150px);
  margin-left: 25%;
}

.split-copy article {
  padding-top: 20px;
  border-top: 3px solid var(--ink);
}

.mini-label {
  margin: 0 0 28px;
  font-size: 11px;
  font-weight: 900;
  letter-spacing: 0.15em;
  text-transform: uppercase;
}

.split-copy article > p:last-child {
  margin: 0;
  color: #454a45;
  font-size: clamp(17px, 1.6vw, 22px);
  line-height: 1.58;
}

.services {
  background: var(--ink);
  color: var(--white);
}

.services-intro {
  display: grid;
  grid-template-columns: minmax(0, 2fr) minmax(300px, 0.7fr);
  gap: 70px;
  align-items: end;
  margin-bottom: clamp(70px, 9vw, 130px);
}

.services-intro h2 {
  margin: 0;
  font-family: var(--display);
  font-size: clamp(56px, 7.5vw, 116px);
  line-height: 0.88;
  letter-spacing: -0.07em;
  text-transform: uppercase;
}

.services-intro h2 em {
  color: var(--signal);
  font-style: normal;
}

.services-intro > p {
  margin: 0 0 6px;
  color: rgba(255, 254, 249, 0.62);
  font-size: 19px;
  line-height: 1.55;
}

.service-list {
  border-top: 1px solid var(--line-light);
}

.service-card {
  position: relative;
  display: grid;
  grid-template-columns: 68px minmax(260px, 1.05fr) minmax(340px, 0.95fr) 52px;
  gap: clamp(24px, 3vw, 48px);
  align-items: start;
  padding-block: clamp(36px, 4.5vw, 64px);
  border-bottom: 1px solid var(--line-light);
  transition: padding 250ms ease, background 250ms ease;
}

.service-card::before {
  content: "";
  position: absolute;
  z-index: 0;
  inset: 0 -24px;
  background: var(--signal);
  transform: scaleY(0);
  transform-origin: bottom;
  transition: transform 300ms cubic-bezier(.2,.8,.2,1);
}

.service-card:hover::before {
  transform: scaleY(1);
}

.service-card > * {
  position: relative;
  z-index: 1;
}

.service-card:hover {
  color: var(--ink);
  padding-inline: 20px;
}

.service-number {
  font-size: 11px;
  font-weight: 900;
  letter-spacing: 0.12em;
}

.service-kicker {
  margin: 0 0 12px;
  color: var(--signal);
  font-size: 11px;
  font-weight: 900;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

.service-card:hover .service-kicker {
  color: var(--ink);
}

.service-card h3 {
  max-width: 520px;
  margin: 0;
  font-family: var(--display);
  font-size: clamp(28px, 3vw, 44px);
  line-height: 1.02;
  letter-spacing: -0.045em;
}

.service-card ul {
  display: grid;
  gap: 10px;
  margin: 0;
  padding: 0;
  list-style: none;
  color: rgba(255, 254, 249, 0.62);
  font-size: 15px;
}

.service-card li {
  position: relative;
  padding-left: 17px;
}

.service-card li::before {
  content: "+";
  position: absolute;
  left: 0;
  color: var(--signal);
  font-weight: 900;
}

.service-card:hover ul,
.service-card:hover li::before {
  color: var(--ink);
}

.service-arrow {
  justify-self: end;
  font-size: 28px;
}

.services-note {
  max-width: 730px;
  margin: 58px 0 0 50%;
  color: rgba(255, 254, 249, 0.62);
  font-size: 15px;
}

.manifesto {
  position: relative;
  overflow: hidden;
  background: var(--signal);
  color: var(--ink);
}

.manifesto-grid {
  position: relative;
}

.manifesto h2 {
  position: relative;
  z-index: 2;
  max-width: 1200px;
  margin: 0;
  font-family: var(--display);
  font-size: clamp(58px, 8vw, 126px);
  font-weight: 400;
  line-height: 0.88;
  letter-spacing: -0.07em;
  text-transform: uppercase;
}

.manifesto h2 strong {
  font-weight: 900;
}

.manifesto-mark {
  position: absolute;
  right: -5%;
  bottom: -90%;
  width: min(42vw, 580px);
  opacity: 0.16;
}

.manifesto-mark svg {
  width: 100%;
}

.results-grid {
  display: grid;
  grid-template-columns: minmax(300px, 0.8fr) minmax(420px, 1.2fr);
  gap: clamp(70px, 11vw, 170px);
}

.results-lead h2 {
  margin: 0 0 36px;
  font-family: var(--display);
  font-size: clamp(52px, 6vw, 86px);
  line-height: 0.94;
  letter-spacing: -0.055em;
}

.results-lead > p {
  max-width: 460px;
  margin: 0;
  color: #50564f;
  font-size: 18px;
  line-height: 1.55;
}

.outcomes {
  border-top: 1px solid var(--line);
}

.outcomes article {
  display: grid;
  grid-template-columns: 54px 0.9fr 1fr;
  gap: 24px;
  align-items: baseline;
  padding-block: 31px;
  border-bottom: 1px solid var(--line);
}

.outcomes article > span {
  font-size: 10px;
  font-weight: 900;
}

.outcomes h3 {
  margin: 0;
  font-family: var(--display);
  font-size: clamp(23px, 2vw, 31px);
  letter-spacing: -0.035em;
}

.outcomes p {
  margin: 0;
  color: #5b605a;
  font-size: 15px;
}

.credibility {
  margin-top: clamp(100px, 14vw, 210px);
  padding: clamp(50px, 6vw, 86px);
  background: var(--ink);
  color: var(--white);
}

.credibility-statement {
  max-width: 1100px;
  margin: 0;
  font-family: var(--display);
  font-size: clamp(35px, 4.4vw, 67px);
  line-height: 1.06;
  letter-spacing: -0.045em;
}

.credibility-statement strong {
  color: var(--signal);
}

.credibility-tags {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  margin-top: 58px;
}

.credibility-tags span {
  padding: 10px 15px;
  border: 1px solid var(--line-light);
  font-size: 11px;
  font-weight: 800;
  letter-spacing: 0.11em;
  text-transform: uppercase;
}

.engagement {
  background: #dfded5;
}

.engagement-grid {
  display: grid;
  grid-template-columns: minmax(320px, 1fr) minmax(420px, 1fr);
  gap: clamp(70px, 11vw, 180px);
}

.engagement-grid > h2 {
  margin: 0;
  font-family: var(--display);
  font-size: clamp(52px, 6vw, 92px);
  line-height: 0.93;
  letter-spacing: -0.06em;
  text-transform: uppercase;
}

.engagement-grid > h2 em {
  font-style: normal;
  font-weight: 400;
}

.engagement-options {
  border-top: 1px solid var(--line);
}

.engagement-options article {
  display: grid;
  grid-template-columns: 50px 0.65fr 1fr;
  gap: 22px;
  align-items: baseline;
  padding-block: 29px;
  border-bottom: 1px solid var(--line);
}

.engagement-options span {
  font-size: 10px;
  font-weight: 900;
}

.engagement-options h3 {
  margin: 0;
  font-size: 18px;
}

.engagement-options p {
  margin: 0;
  color: #585e57;
  font-size: 14px;
}

.contact {
  padding-block: clamp(70px, 8vw, 120px);
  background: var(--paper);
}

.contact-box {
  display: grid;
  grid-template-columns: minmax(0, 1.2fr) minmax(340px, 0.8fr);
  gap: clamp(60px, 9vw, 140px);
  align-items: end;
  padding: clamp(42px, 7vw, 100px);
  background: var(--signal);
}

.contact-box h2 {
  margin: 0;
  font-family: var(--display);
  font-size: clamp(58px, 7.4vw, 112px);
  line-height: 0.87;
  letter-spacing: -0.07em;
  text-transform: uppercase;
}

.contact-action > p:first-child {
  max-width: 470px;
  margin: 0 0 30px;
  font-size: clamp(17px, 1.5vw, 21px);
  line-height: 1.5;
}

.contact-action .button {
  width: 100%;
}

.contact-note {
  margin: 13px 0 0;
  font-size: 11px;
  opacity: 0.62;
}

.footer {
  padding-block: 42px;
  background: var(--ink);
  color: var(--white);
}

.footer-grid {
  display: grid;
  grid-template-columns: 1fr auto 1fr;
  align-items: center;
  gap: 30px;
}

.brand-footer {
  font-size: 16px;
}

.footer p {
  margin: 0;
  color: rgba(255, 254, 249, 0.5);
  font-size: 12px;
}

.footer p:last-child {
  justify-self: end;
}

[data-reveal] {
  opacity: 0;
  transform: translateY(32px);
  transition: opacity 700ms cubic-bezier(.2,.75,.2,1), transform 700ms cubic-bezier(.2,.75,.2,1);
}

[data-reveal].is-visible {
  opacity: 1;
  transform: translateY(0);
}

:focus-visible {
  outline: 3px solid var(--signal);
  outline-offset: 4px;
}

@media (max-width: 1020px) {
  :root { --shell: min(100% - 44px, 920px); }

  .hero {
    min-height: 820px;
  }

  .hero-grid {
    grid-template-columns: 1fr;
    gap: 36px;
    align-content: end;
    padding-top: 160px;
  }

  .hero-main {
    align-self: end;
  }

  .hero-foot {
    display: grid;
    grid-template-columns: 1fr auto;
    gap: 34px;
    align-items: end;
  }

  .hero-foot > p {
    margin: 0;
  }

  .services-intro,
  .engagement-grid {
    grid-template-columns: 1fr;
  }

  .services-intro > p {
    max-width: 620px;
  }

  .service-card {
    grid-template-columns: 48px 1fr 1fr 36px;
  }

  .manifesto-mark {
    bottom: -40%;
  }

  .contact-box {
    grid-template-columns: 1fr;
  }
}

@media (max-width: 780px) {
  :root { --shell: calc(100vw - 32px); }

  .section {
    padding-block: 88px;
  }

  .site-header,
  .site-header.is-scrolled {
    color: var(--white);
  }

  .site-header.is-scrolled:not(.menu-active) {
    color: var(--ink);
  }

  .nav {
    min-height: 72px;
  }

  .brand {
    font-size: 15px;
  }

  .brand-mark {
    width: 31px;
    height: 31px;
  }

  .menu-toggle {
    position: relative;
    z-index: 3;
    display: block;
  }

  .menu-toggle[aria-expanded="true"] span:first-child {
    transform: translateY(4px) rotate(45deg);
  }

  .menu-toggle[aria-expanded="true"] span:last-child {
    transform: translateY(-4px) rotate(-45deg);
  }

  .nav-links {
    position: fixed;
    z-index: 2;
    inset: 0;
    display: flex;
    flex-direction: column;
    align-items: flex-start;
    justify-content: center;
    gap: 12px;
    padding: 88px 24px 40px;
    background: var(--ink);
    color: var(--white);
    opacity: 0;
    visibility: hidden;
    transform: translateY(-10px);
    transition: opacity 220ms ease, visibility 220ms ease, transform 220ms ease;
  }

  .nav-links.is-open {
    opacity: 1;
    visibility: visible;
    transform: translateY(0);
  }

  .nav-links > a {
    width: 100%;
    padding: 11px 0;
    font-family: var(--display);
    font-size: clamp(34px, 10vw, 54px);
    font-weight: 900;
    line-height: 1;
    letter-spacing: -0.04em;
  }

  .nav-links .nav-contact {
    width: auto;
    margin-top: 24px;
    padding: 14px 18px;
    font-size: 15px;
    letter-spacing: 0;
  }

  .hero {
    min-height: 760px;
  }

  .hero-grid {
    padding-top: 130px;
    padding-bottom: 100px;
  }

  .hero h1 {
    font-size: clamp(52px, 15.2vw, 94px);
    line-height: 0.86;
  }

  .hero-foot {
    display: block;
  }

  .hero-foot > p {
    max-width: 520px;
    margin-bottom: 24px;
    font-size: 16px;
  }

  .hero-meta {
    display: none;
  }

  .section-label {
    grid-template-columns: 52px 1fr;
    margin-bottom: 50px;
  }

  .approach-heading {
    display: block;
  }

  .approach-heading h2 {
    font-size: clamp(45px, 12vw, 70px);
  }

  .split-copy {
    grid-template-columns: 1fr;
    gap: 52px;
    margin: 72px 0 0;
  }

  .services-intro {
    gap: 30px;
    margin-bottom: 66px;
  }

  .services-intro h2,
  .manifesto h2,
  .engagement-grid > h2 {
    font-size: clamp(49px, 13vw, 74px);
  }

  .service-card {
    grid-template-columns: 36px 1fr 28px;
    gap: 18px;
  }

  .service-card ul {
    grid-column: 2 / 4;
    margin-top: 10px;
  }

  .service-card:hover {
    padding-inline: 12px;
  }

  .services-note {
    margin: 46px 0 0;
  }

  .manifesto-mark {
    right: -15%;
    bottom: -35%;
    width: 65vw;
  }

  .results-grid {
    grid-template-columns: 1fr;
    gap: 70px;
  }

  .outcomes article,
  .engagement-options article {
    grid-template-columns: 38px 1fr;
  }

  .outcomes p,
  .engagement-options p {
    grid-column: 2;
    margin-top: 7px;
  }

  .credibility {
    margin-inline: -16px;
    padding: 44px 28px;
  }

  .contact-box {
    margin-inline: -16px;
    padding: 52px 24px;
  }

  .contact-box h2 {
    font-size: clamp(52px, 14vw, 82px);
  }

  .footer-grid {
    grid-template-columns: 1fr auto;
  }

  .footer-grid > p:nth-child(2) {
    display: none;
  }
}

@media (max-width: 420px) {
  .hero h1 {
    font-size: clamp(47px, 14.7vw, 66px);
  }

  .button {
    min-width: 0;
    width: 100%;
  }

  .service-card h3 {
    font-size: 26px;
  }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after {
    animation-duration: 0.01ms !important;
    animation-iteration-count: 1 !important;
    transition-duration: 0.01ms !important;
  }
  [data-reveal] {
    opacity: 1;
    transform: none;
  }
}
